Seatrade Cruise Asia will now take place 12-14 May 2016 at the Busan International Passenger Terminal in Busan, Korea. The event will feature a showcase exhibition, conference and travel agent training.

The conference will focus on the growing momentum for cruise tourism in Asia, the expansion of the cruise fleet now operating in Asian waters, and the opportunities and challenges this represents for the region. Representatives from the world’s leading cruise lines will take part in the conference sessions, along with senior representatives from ports, destinations and other cruise tourism stakeholders, giving their insights on how the region can increase its presence in this growing global industry.

It is widely predicted that demand for cruising in Asia will continue to grow, both as a source market for cruise passengers and as a key destination for cruise ship deployment. Seatrade Cruise Asia will look at the opportunities for expanding cruise sales across the region and the variation in tastes for the individual Asian source markets, and how the product can be adapted to address these tastes. It will also focus on the current pattern of cruise ship deployment in the region and the opportunities for developing new itineraries and new destinations.