Matka Workshop Day Digital, uniting travel professionals, is drawing close. Matka Nordic Travel Fair and Messukeskus Helsinki are organizing an international virtual event on 20 May 2021 to support the rapid recovery of the travel industry. Judging by the demand, the travel industry expects a rapid recovery of the industry optimistically, since the virtual sales desks were sold out.
Northern Europe’s largest travel event, Matka Nordic Travel Fair, was rescheduled to January 2022 after the pandemic continued to bend this spring’s plans. However, to support the rapid recovery of the travel industry, a virtual event uniting professionals, Matka Workshop Day Digital, will be organised on 20 May 2021.
Matka Workshop Day is the largest purchase transaction event of the travel industry in Northern Europe, connecting potential business partners according to a pre-agreed schedule. Although the meetings are now online, the concept is familiar from previous years. Finnish travel products and services are presented to foreign tour operators, and international service providers, in turn, make their destinations known to their customers in Northern Europe. Effective fifteen-minute bilateral meetings with buyers are arranged in advance.
-There are more than 180 seller profiles, half of which are international. The event will feature delightfully many first-time or returning actors after a break, and the selection is exceptionally comprehensive and diverse. In one day, you can meet vendors from Alaska to Malaysia, Norway, Italy and Ireland to Lithuania, says Matka Nordic Travel Fair Business Manager Lumia Ankkuri.
New acquaintances include e.g. many Italian destinations, Hungary, Visit Germany, promoting German tourism, the Jungfrau tourist area in the heart of the Alps in Switzerland, Alaska and the Great American West region in the United States, as well as many Estonian regional tourist offices. The exact list of participating vendors can be found on the event website: https://matkaworkshopday2021.converve.io/suppliers.html
A year ago, Matka Workshop Day gathered 746 participants from 45 countries and almost 7,000 meetings were arranged. The actors that are present at the Matka Workshop Day Digital event are found by country on the event website, and meetings can be settled as good as right away by registering and receiving confirmation for that.
