Inspired by Iceland, the Icelandic tourism board has taken a new initiative, as the organization wants the tourists to take a pledge.

The pledge means, that the tourist will be a responsible tourist, when visiting this summer.

Inga Hlín Pálsdóttir, director Visit Iceland:

“We want to invite the tourists to take ‘The Icelandic Pledge’, a unique ‘oath’ for tourists, agreeing to respect Iceland’s nature and to travel responsibly this summer”

Iceland is the first country ever to initiate an agreement with tourists in a bid to positively affect behavior change, aiming to create an army of people who know how to stay safe and look after the delicate land.

The eight-point pledge encourages visitors to ‘never venture’ off-road, take photos ‘without dying for them’, ‘when nature calls’, to ‘not take a call on nature’ and to be ‘prepared for all weathers, all possibilities and all adventures’

Inga Hlín Pálsdóttir: ”We basically want them to enjoy Iceland in the best way possible by being responsible and staying safe. “